![]() ![]() Managing all that inventory on your own can get confusing. Once you have set up the best possible listings on Walmart, it is time to start selling. Part of optimizing Walmart listings is keeping track of them. Something more generic, like “Cotton Kids Shirt,” is seen by search engines as “less relevant,” and would likely be pushed down in the search results. For example, if you are selling a cotton t-shirt with kittens on it, you should title the product something like “Soft Cotton Kitten Graphic T-Shirt Child.” A detailed title like this will push your shirt to the top of the results, whether the customer is searching for kittens, t-shirts, or cotton. It is essential to use relevant keywords in your product description and title. You can use SEO keywords on your Walmart listings, to ensure you are getting sent to the top. Just like any other marketplace, customers can search directly for specific items on Walmart. The quality of photos can be a make-or-break moment for customers, so make sure you are following Walmart’s guide. To ensure the best customer experience, you want to optimize listing images, and Walmart has specific image requirements. Once listings for Walmart are set in the right category, you can start adding your unique content like pictures. Once you have found the perfect category to list your products in, you can also list specifications, including if your product is meant for men or women, it’s brand, and it’s color. There are 24 categories and 79 subcategories to choose from. This is a crucial part of ensuring the right customers are targeted. Walmart requires sellers to list their items in both a category and subcategories. But before you get to the content part of uploading an item, you must start by classifying your product. As a seller, you are responsible for photos and descriptions of all your products. This is the most involved part of your account. When product listing starts, it is extremely important to be organized and know how to optimize Walmart Listings. ![]() Once all this dirty work is complete, it’s time for the fun to start– creating your Walmart listings. You will then have to complete a “partner profile,” and verify some company information. Once you have filled out the form, Walmart will notify you by email if you have been approved. Start by visiting Walmart’s marketplace website, and click the apply now button. Starting the ProcessĪpplying to Walmart is a relatively simple process, as long as you have all your information in order. ![]() Before you even start racking in the sales, you need to first be approved. Walmart is one of the top three most successful eCommerce sites in the world, with nearly $15 billion in sales a year! Not just anyone can list on Walmart. It the perfect time to learn how to optimize Walmart listings. Congratulations! Your business is growing, and you are looking to expand into Walmart’s Marketplace. ![]()
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